Effective Date: July 28, 2026

1. Information We Collect

We collect information in several ways when you interact with Proper Tattoo.

Information You Provide

Information you voluntarily provide may include:

• Name
• Billing and shipping address
• Email address
• Phone number
• Account information
• Order details
• Customer service communications
• Product reviews
• Any other information you choose to provide

Payment Information

Payments are processed securely through authorized third-party payment processors. Proper Tattoo does not store complete payment card information on its servers.

Automatically Collected Information

When you visit our website, we may automatically collect information including:

• IP address
• Browser type
• Device information
• Operating system
• Pages viewed
• Time spent on pages
• Referral sources
• Shopping activity
• Cookie identifiers
• Website usage analytics

2. Cookies & Similar Technologies

Proper Tattoo uses cookies and similar technologies to improve website functionality and user experience.

Types of Cookies

We may use:

• Essential cookies
• Performance cookies
• Analytics cookies
• Functional cookies
• Marketing cookies

Cookie Purposes

Cookies help us:

• Maintain shopping carts
• Process orders
• Remember preferences
• Improve website performance
• Measure marketing effectiveness
• Prevent fraud

Cookie Controls

Most web browsers allow you to control or disable cookies through browser settings. Disabling certain cookies may affect website functionality.

Consent Banner

Where required by applicable law, visitors will be presented with a cookie consent banner allowing them to manage cookie preferences.

3. Shopify Platform

Our website is hosted by Shopify Inc.

Shopify Processing

Shopify processes customer information necessary to operate our online store.

Checkout

Shopify securely processes checkout transactions and order management.

Fraud Protection

Shopify and its partners may use automated fraud detection systems to help identify fraudulent transactions.

Hosting

Our website is hosted on Shopify's secure infrastructure.

Security

Shopify maintains industry-standard security measures to help protect customer information.

4. How We Use Your Information

We may use your personal information to:

Order Fulfillment

• Process orders
• Ship products
• Process payments
• Manage subscriptions

Customer Support

• Respond to inquiries
• Resolve issues
• Provide technical support

Marketing

• Send promotional emails
• Offer discounts
• Notify customers about new products
• Provide newsletters (where permitted)

Fraud Prevention

• Detect suspicious activity
• Prevent unauthorized transactions
• Protect our customers

Analytics

• Analyze website performance
• Improve customer experience
• Measure marketing effectiveness

Website Improvements

• Develop new products
• Improve functionality
• Enhance website performance

Legal Compliance

• Comply with legal obligations
• Respond to lawful requests
• Enforce our policies

5. Marketing Communications

Email Marketing

With your consent where required, we may send promotional emails regarding products, promotions, and company updates.

SMS Communications

If you opt into SMS messaging, we may send order updates, promotional messages, or customer support communications.

Unsubscribe Options

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link or contacting us directly. Opting out of marketing messages does not affect transactional communications such as order confirmations or shipping updates.

6. Legal Bases for Processing (GDPR)

Where applicable under the General Data Protection Regulation (GDPR), we process personal information based on:

Consent

When you provide consent for marketing or other optional processing.

Contract

To fulfill orders and provide requested products or services.

Legal Obligation

To comply with applicable laws and regulations.

Legitimate Interests

To improve our business, prevent fraud, maintain website security, and enhance customer experience.

Fraud Prevention

To detect and prevent fraudulent transactions and unauthorized activity.

7. Sharing Information

We may share personal information with trusted service providers including:

• Shopify
• Payment processors
• Shipping carriers
• Email service providers
• Analytics providers
• Customer support providers

We may also disclose information when required by law, legal process, court order, or governmental request.

We do not sell your personal information for monetary compensation.

8. International Transfers

Your information may be processed in countries other than your own.

International Processing

Information may be transferred to countries where our service providers operate.

Standard Contractual Clauses

Where required, we rely upon Standard Contractual Clauses or similar approved safeguards.

Other Safeguards

We implement additional contractual and technical safeguards where appropriate to protect personal information during international transfers.

9. Data Retention

We retain information only as long as reasonably necessary.

Retention may include:

• Order records
• Tax and accounting records
• Fraud prevention records
• Customer account information
• Customer support communications

When information is no longer required, it is securely deleted or anonymized where reasonably practicable.

10. Security

Proper Tattoo maintains reasonable administrative, physical, and technical safeguards designed to protect personal information.

Administrative Safeguards

• Employee access controls
• Internal privacy procedures
• Vendor oversight

Physical Safeguards

• Secure hosting facilities
• Restricted access systems

Technical Safeguards

• Encryption where appropriate
• Secure payment processing
• Firewalls
• Monitoring systems

Despite our efforts, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

11. Your Privacy Rights

Depending on your jurisdiction, you may have the right to:

• Access your personal information
• Correct inaccurate information
• Delete personal information
• Receive a portable copy of your information
• Restrict certain processing
• Object to certain processing
• Withdraw consent where processing is based on consent

12. California Privacy Rights (CCPA/CPRA)

California residents may have additional rights under applicable law, including:

• Right to Know
• Right to Delete
• Right to Correct
• Right to Opt Out of certain data sharing (where applicable)
• Right to Non-Discrimination for exercising privacy rights

13. European Economic Area (GDPR)

Individuals located within the European Economic Area may have rights under the GDPR, including:

• Access
• Rectification
• Erasure
• Restriction
• Portability
• Objection

You may also lodge a complaint with your local supervisory authority.

You may withdraw consent at any time where processing is based upon consent.

14. Children's Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children.

If we become aware that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete such information promptly.

15. Third-Party Services

Our website may utilize services provided by third parties, including:

• Shopify
• Payment gateways
• Shipping companies
• Analytics providers
• Social media platforms
• Advertising providers

These third parties maintain their own privacy policies governing their handling of personal information.

16. Do Not Track Signals

Some web browsers offer a "Do Not Track" ("DNT") setting. Because there is currently no universally accepted standard for responding to DNT signals, Proper Tattoo does not currently respond to browser-based Do Not Track requests.

17. Automated Decision Making

We and our service providers may use automated systems to assist with fraud detection, payment verification, account security, and order risk assessment. These systems help protect both our customers and our business from fraudulent transactions.

18. Changes to This Privacy Notice

We may update this Privacy Notice from time to time.

Any revisions become effective upon posting to this website unless otherwise required by applicable law.

Your continued use of our website after changes are posted constitutes acceptance of the updated Privacy Notice.

19. Accessibility

If you require this Privacy Notice in an alternative or accessible format, please contact us and we will make reasonable efforts to accommodate your request where required by law.

20. Data Protection Requests

To help us process your request more efficiently, please include:

• Your full name
• Email address associated with your account
• Order number (if applicable)
• Description of your request

We may request additional information to verify your identity before processing your request and to protect your personal information from unauthorized access.

21. Contact Information

If you have questions regarding this Privacy Notice, wish to exercise your privacy rights, or have concerns regarding your personal information, please contact us:

Proper Tattoo

Website: https://www.proper-tattoo.com

Email: info@proper-tattoo.com

Business Hours:
Monday–Friday
9:00 AM – 5:00 PM Eastern Time